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Big should out to everyone involved in the 2018 Christmas Shirt Photoshoot. Can't wait to publish the final photos. Here is a glimpse behind the scenes. 

4 years ago Ryan Tubridy made Christmas Shirts go viral for the first time ever when he posted a photo on Facebook of this beauty we sent in to his office in RTE. 

And now he's done it again!

The Toy Show last night saw Ryan running around the RTE studio in front of over 500,000 viewers in our very own Polar Bear Debonair Christmas Shirt. 

After 4 years, Christmas shirts are finally mainstream!

Thanks Ryan

Apparently our Christmas Shirts are BIG in Denmark. Who knew???

Check out Daniel Røde (admittedly a Christmas fanatic...🎅🏻) showing off his new Xmas shirts on his Christmas themed blog.

BREAKING NEWS: Polar Bear Debonair was seen on CNBC

Here's the link to the original post.